6 Powerful SEO Audit Tools (2022)
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6 Powerful SEO Audit Tools (2022)

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SEO Resource
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Article
Author
NJ
Published
June 9, 2022
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Are you searching for the best SEO audit tools? Your search for the best SEO Audit Tools ends right here because we’ve got you covered.

SEO is one of the best and proven marketing strategies to drive organic traffic to your website. However, your SEO rankings depend on various factors, such as page speed, quality of content, metadata, backlinks, etc.

Without a detailed technical and on-page SEO audit, it becomes difficult to evaluate these factors.

It could be a technical SEO mistake or an on-page SEO error affecting your search engine rankings. Because of this, performing regular SEO audits on your website becomes crucial.

In this article, we will share the 6 best SEO audit tools that will analyze your website in detail and help you improve your website’s performance.

6 Powerful SEO Audit Tools in 2022

1. Screaming Frog SEO Spider

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Screaming Frog has one of the most popular SEO audit tools called ‘SEO Spider.’

SEO Spider provides a detailed analysis of websites with exceptional crawling capabilities. This tool also provides a detailed audit report for common SEO issues, which is its strongest feature.

The Screaming Frog SEO Spider can help you in countless ways.

One of the primary features of SEO Spider is that it analyzes all the URLs on the website and reports the broken ones. It helps you find broken URLs, provides some suggestions, and helps fix them, eventually translating into better SEO results.

You can perform any possible task with the crawler, and it will execute it extremely smoothly.

What We Liked

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We used this tool for quite some time and found some of its features helpful. One thing we liked the most about this tool was its scraping powers. Screaming Frog is perfect for scrapping as it quickly reports the hard-to-find SEO and technical errors.

SEO Spider tool smoothly analyzed our website with a decent amount of URLs. It quickly analyzed our site and metadata and reported all the technical errors.

We also integrated the Screaming Frog Spider SEO tool with third-party services, such as Google Search and Google Analytics, and it connected with ease and synced perfectly.

Screaming Frog Spider SEO tool also has a feature to crawl sitemaps, and that also worked well. We also used the same feature to crawl and discover hidden pages in our sitemap. Based on these features, Screaming Frog Spider SEO is an excellent tool.

What We Didn’t Like

Something we didn’t like was its user interface. It has a confusing UI that is difficult to use. If you are entirely new to these tools, it will be difficult for you to use these tools.

Screaming Frog SEO Spider also allowed us to export all the data we gathered from the audit. We also tried to export the data but encountered some problems. For instance, we weren’t able to export figures and graphs that were created during the audit.

It is overwhelmed with many features, making it tough to use. In addition, they could have provided a dedicated knowledge base to learn about their features. But they didn’t, so it was tricky to use some features.

Pricing

Screaming Frog SEO Spider is a freemium SEO audit tool and has a free version, which can crawl up to 500 URLs for free without any limitations.

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Free Version vs. Paid Version

It comes with a single-paid plan that costs £149.00 yearly for one user. With this plan, you can crawl unlimited URLs, analyze page titles and metadata, identify duplicate pages, find broken links, and much more.

2. Ahrefs

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Ahrefs is another popular SEO audit tool with many exceptional features, including a Site Audit feature. The Site Audit feature lets you check your website from hundreds of pre-defined SEO issues.

You can use the Site Audit feature to scan different issues related to HTML tags, content quality, website speed, social tags, and more. With the help of the Ahrefs Site Audit tool, you can also check your backlinks and organic traffic metrics with ease.

What We Liked

One thing we liked the most about Ahrefs Site Audit tool is its website speed analysis features.

It profoundly analyzes all the pages of your website and finds the pages with the lowest page speed. This way, you can optimize those pages and improve your website SEO.

Alt-text also plays a huge role as it helps crawlers understand the purpose of the image and helps in improving your website SEO. The Site Audit tool also reports the website pages missing alt-text to enhance for better SEO performance.

What We Didn’t Like

Everything is perfect with the Ahrefs Site Audit tool. This free tool offers enough features to deeply understand your website’s SEO performance.

Pricing

Ahrefs is a premium SEO tool. However, the Site Audit feature is free to use. You don’t need to pay anything to use the Site Audit feature. You need to create an Ahrefs account and connect your website with Ahrefs.

3. Semrush Site Audit

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Semrush is one of the favorite marketing tools of bloggers and digital marketers.

Site Audit tool by Sermrush lets you perform a comprehensive technical SEO audit of your website and helps in improving your website’s rankings. It analyzes every part of your website, from technical SEO and on-page SEO.

What We Liked

We liked almost everything about the Semrush Site Audit tool, from its in-depth crawling abilities to its priority system. The first thing we liked about the Site Audit tool was its extensive database of errors.

The Site Audit tool scans the websites through over 130 technical and SEO mistakes and reports all minor to major issues.

After every scan, this tool categorizes the errors and mistakes into three groups based on their severity: errors, warnings, and notices. This significantly helped us to make our website SEO. Our technical team used the reports to figure out the errors that needed to be resolved at the earliest.

Another best feature of this tool is that it provides a detailed report of your website, which helps you analyze and improve your website performance.

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Crawl report by Semrush Site Audit Tool

What We Didn’t Like

There are a few things which we didn’t like and want to mention here.

Semrush Site Audit fetches every piece of information about our website, except a few. For instance, we expected a Total Frequency-Inverse Document Frequency (TF-IDF) keyword report.

So, we can determine the quality of our content based on different factors. But we didn’t get anything about TF-IDF in our audits report.

Besides this, the Site Audit tool misses some essential features. For instance, it doesn’t let you generate XML sitemaps and Robots TXT files. Otherwise, everything is perfect with the tool.

Pricing

The Site Audit Tool comes with all paid plans: Pro, Guru, and Business. The Pro plan starts at $119.95 monthly, which lets you create five projects and gives access to the keyword research tool, domains, backlink analytics, and more.

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Plans & Pricing of Semrush

The Guru plan comes at $229.95, which lets you add fifteen projects, track thousands of keywords with daily updates, etc.

The Business plan starts at $449.95 with permission to add over forty projects, track around 5000 keywords daily, and more.

4. Google Search Console

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Google Search Console is one of the best SEO audit tools developed by Google to help website owners like us to track our website’s performance and perform regular audits.

With Google Search Console, you can check everything about your website, from page experience to keyword ranking.

What We Liked

Google has created this tool while keeping bloggers’ and marketers’ needs and use cases in mind. The first thing we liked about the Google Search Console was its ‘Page Experience’ report.

The report lets you see your website’s user experience from a user’s perspective with the help of graphs, charts, and numbers. The next best thing is that it shows all website errors in one place and with the solutions.

What We Didn’t Like

Google Search Console takes a few hours or even a few days to report the changes.  So, you might also experience a delay in terms of data updates. However, everything is perfect, as it has all the essential features you will need to run an SEO audit.

Pricing

Google Search Console is a free web service by Google, which is really impressive. You don’t need to pay anything to use this tool. You can simply connect your website with Google Search Console and view all important metrics there.

5. SEOquake

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SEOquake is another powerful tool to conduct SEO audits faster and with ease. Its web extension lets you check out important metrics, such as Alexa Rank, Moz Rank, Semrush Rank, etc.

Besides, it also shows the estimated traffic by fetching from Semrush. It shows everything in a summarized way, not in detail.

What We Liked

SEOquake lets you analyze everything, from on-page SEO to technical SEO. In our case, it also helped us in both technical and on-page SEO audits.

Yet, the most important feature of this tool is its on-page SEO audit. It audits your page deeply and reports all the errors to you. If you find some errors, it also shows some tips to fix them.

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Analytics report of SEOquake

What We Didn’t Like

SEOquake is a great tool, but it doesn’t feature an exciting UI. Due to this, it can be somewhat boring to use.

In addition, this tool doesn’t provide enough information about the website. With this amount of information, you can’t analyze and optimize your website at a great level. It’s an excellent tool only to perform a quick analysis.

Pricing

SEOquake is a free tool by Semrush. You can add the SEOquake extension to your browser and run a quick SEO audit of your website or any other website.

6. Oncrawl

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Oncrawl is one of the best audit tools, which mainly focuses on analyzing the technical aspect of your website in-depth and provides a detailed report of it. This tool analyzes over 8000+ websites per month and shows over 1200+ metrics in the dashboard.

What We Liked

One thing we liked about Oncrawl was the clarity and collection of data. It showed all the information in detail when we crawled our websites, such as a traffic overview and technical errors. This helped us find new opportunities to improve our SEO and rank higher on search engines.

In addition, it also shows the pages crawled by Googlebot on our website and provides more useful information, such as overall crawl rate, page crawled, pages not crawled, unique pages crawled, and more.

What We Didn’t Like

It’s a great tool with an excellent set of features, but it has an unattractive user interface. Using the Oncrawl tool was particularly difficult for us because of its confusing user interface. In addition, the pricing is slightly high for small businesses.

Pricing

OnCrawl has three varied premium plans, and all come with advanced features. The Explorer plan starts at $69 monthly for one user, with features like backlink analysis, website comparisons, audit tools, and more.

The Business plan comes at $249 per month for one user.

Besides that, they have a custom plan called Inifinite and Beyond. This doesn’t have a specific URL and project quota.

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Plans & Pricing of Oncrawl

Final Words

All the tools we talked about have exceptional features and are appropriate for conducting a detailed SEO audit of your website.

We hope this article added some value to you and helped you make a better decision while choosing an SEO audit tool.

Keep checking our blog to learn more about online internet tools.